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Success Story: Rekha Prabhakar Chavan of Maharashtra started the ‘I Lonche’ brand with his mother’s recipe. Today, 40 lakh turnover of this business has been done. Also, a profit of 13 lakhs is also being made annually.
New Delhi: For many decades, we have seen that in every village, women make mango pickle in large numbers as soon as mango weather comes, but only their family eats. Rekha Prabhakar Chavan, a resident of Maharashtra, made a business of this mango and made a turnover of 40 lakhs. When the local 18 team asked him the whole story, he told that he always wanted to do business. He and his friends used to talk together to do business, but where to start. What will be business? It was not an idea.
I Lonche is the name of the brand
Rekha Prabhakar told that this business could start due to her mother. Therefore, this is the recipe of mother’s hands. She used to cut mango for a long time to make this pickle. She used to keep in the sun. Used to make homemade spices in it. It does not contain oil. Rather, this pickle will remind you of childhood, which was a pure mango pickle. So he put a photo of his mother on every front of his brand and every front of the compartment. Also, the brand was named ‘I Lonche’ means mother and Lonche means pickle. Which everyone is very fond of. Its price is 350 rupees.
40 lakh turnover… 13 lakh profits
Rekha Prabhakar told that she has spread the business of offline and online completely pickle. Her husband fully supports it. Due to the pickle of pickle across the country, his turnover is 40 lakhs. If everything is cut, then the profit of 13 lakhs is in the hands. In this work, 10 women are working under them and now she is thinking about sending this brand outside the country. Demand is also coming to them from outside. She told that she is doing business as well as studying herself.
Brijendra Pratap Singh has been active in digital-TV media for almost 4 years. Metro News 24 TV channels Mumbai, ETV Bharat Desk, Dainik Bhaskar is a Senior Content Writer in Samprati News.in with experience of Digital Desk. , Read more