Born in Karachi, Rajni Bacter came to Ludhiana in Punjab at the time of partition. He spent his childhood in this city and got married at the age of 17. After raising three sons and sending them to boarding school, the Bacter enrolled in a course at Punjab Agricultural University.
From the very beginning, an enthusiastic Cook and Baker, Better’s ice cream and cake recipes soon became popular among her friends and acquaintances. Inspired by this, he borrowed Rs 300 to buy the oven. And similarly the biscuit brand started – with the oven and ice cream of RS 300, which the Bacter made behind his own house. In 1978, when the Bacter’s bakery began to attract a lot of attention, the Bacter’s family lended him Rs 20,000 to set up an ice cream manufacturing unit. Bester chose the name ‘Cremica’, which is a game of Hindi word ‘Cream Ka’, which means made of cream.
Famous all over the country:
The opening of the Indian economy in the 90s gave Cremica a chance to grow further. This change made the small bakery of MRS Bector famous all over the country. By the 90s, the company started making Bans, Biscuits, Bread and Sauce.
In 2006, MRS Bector’s Cremica did a business of Rs 100 crore. Till 2011-12, it was doing business of Rs 650 crore annually. Today, Ludhiana -based company is the supplier of international brands like Burger King, Pizza Hut, Papa John’s and Bread, Pizza Base, Sauce and other condensation and confectionery items for Indian Railways.
Now Cremica is being sold through 550,000 outlets in more than 23 states. English Oven is now one of the largest premium bakery brands in India, including sweet to namkeen, gullorities to Indian cuisine and more.
